Namdalbruk — Full Digital Brand System
2023·case·Creative Direction, Brand Systems, Campaign, Corporate
End-to-end brand system including website, content production, SEO, and booking infrastructure.
Roles
Brand & Digital Strategy
Creative Direction
Production Leadership
Gallery
Objective
Build a fully integrated digital presence from the ground up — including website, content ecosystem, and SEO performance strategy.
Strategy
Plan a complete media and digital system before production, ensuring content supported booking conversion, search ranking, and brand positioning.
Execution
On-site production week capturing product-focused video content for lodging, hunting, and fishing. Delivered 400+ images and multiple product films. Built a new website from scratch with integrated booking system and SEO optimization.
Results
- 400+ image media library
- Product-specific video assets across categories
- Fully rebuilt website with booking integration
- Top 3 ranking for key local search terms
- Unified digital brand presence
Deliverables
- Custom website
- Booking system integration
- SEO optimization
- Product films
- 400+ edited images
- Digital content ecosystem
